Do you have stellar content you want to get out on the web? The best way to track this and plan future ideas is with a content calendar. Many options, but Google Sheets never seem to fail.
Spreadsheets are used to collect data, track, and plan. And now you can learn how to use it to make an efficient and functional calendar.
Especially if you have several clients, help to keep them separate and organized.
Here are some tips to help you get started and master content calendars in Google Sheets!
Formatting Your Calendar
The first thing to do is to open a new spreadsheet and delete columns H through Z. Next, choose the month you want to create. Type this into the first cell of your spreadsheet.
To begin formatting, select column A, row 1. This should be where you entered in the month. Then, highlight columns A through G and merge (button is just right of the fill tool) so that the cell spans across the entire column.
You can personalize the calendar a little more by adjusting the alignment, font size, and style. I typically like to bold the month.
Next up is to use formulas to create the days of the weeks. I use column A through G to do this. If you don’t feel like using a formula, you can always enter this manually.
Choose the cell where you want to play the first weekday. Use formula: =TEXT(1, DDDD”).
This tells your Google Sheet to replace the number with a date while using the format weekdays.
Then, highlight the “1” that is the formula and type: (COLUMN(), DDDD”). Press enter and select the day you want to place in the first row. Dragging this through columns A through G and pressing enter should fill in the rest of the week with help from the formula.
Now you will use a formula to fill in the numerical values. The formula: =IF WEEKDAY($A1)=COLUMN(),1, “”.
This means that you are telling Google Sheets that if the first day of the month falls on a weekday and is equal to the column that you are in, to display the number one.
Then you will select the enter row and paste. The number one should appear in the desired column. Again, this can always be done manually.
For example, if the first day of the month starts on Thursday, you would use the following function to fill in the rest of the days of the month: =DAY(A1=A5). Copy and drag selector to the rest of the row and simply paste.
Remember, sometimes it is just easier to do this manually.
Finalize Your Calendar
This is the time you can reformat or add design elements to personalize your calendar.
If things aren’t looking the way you want, like a real calendar, you can clean it up a bit by highlighting the days of the week. Or you can add a border or change the font. Don’t be afraid to mess around with formatting tools to get the look you really want for your content calendar.
Creating a content calendar with Google Sheets is easy to share among your team. Any team member can have access and can easily edit them to stay on top of things.
Feeling a little stuck organizing your content? Work with a creative agency in Phoenix to help you not only organize your content marketing but also come up with fresh ideas!
Is your market niche becoming too competitive? If yes, how are you planning to stay outwit your competitors and stay in business? A little corporate generosity might work miracles in your business life. Other than providing excellent client service and support, some situations call for going over and beyond the ordinary, for instance, entertaining your customers.
Critics might argue that corporate generosity is only an expense. However, this should be viewed as an investment in the company and the customers. The following are the main advantages of entertaining your clients.
1. To create an exceptional first impression
When meeting new customers for the first time, or trying to woo them, their first encounter and experience with you is among the crucial factors that how they will perceive and regard the quality of your products.
Entertaining your clients demonstrates that you really value them, and you look forward to a lifelong connection with them. On their part, clients will feel treasured and will be more willing to reciprocate the favor by buying services from you.
2. To make clients feel comfortable
In most cases, meetings with clients and signing business agreements occur in offices or official boardrooms. Such environments might be too formal for some clients to give their honest views. However, offering entertainment creates a friendly atmosphere that facilitates the expression of open, honest unrestricted sentiments.
Moving away from the office environment to converse with clients in a more tranquil atmosphere might help the situation in circumstances where you may otherwise not be free. A setting where there are good drinks and food rolling is conducive for deliberating on business issues and looking for shared ground to chat about private lives.
3. To retain and foster connections with clients
It is vital for any organization to build strong connections with clients, especially repeat clients. The tougher the bond, the more your patrons will spend on your products, and the higher the chances of them endorsing your services to their coworkers, friends, and family.
Any generosity shown to customers makes them become your brand ambassadors. According to marketing gurus, potential clients are more likely to trust information coming from their friends and acquaintances than promotional messages from the seller. Thus, if you want clients to spread a positive gospel about your business, then entertain them frequently.
4. To make a distinction of yourself from others
Entertaining your clients is an excellent strategy to show clients that you are better than other service providers are. This sends the right signal to both and potential clients. For would-be clients, any form of entertainment is an opportunity for your company to display its distinctive identity and commitment to lasting relationships.
For current customers, it demonstrates how well you understand them by holding the ideal occasion that is tailored towards them. However, you need not forget that your clients might have experienced similar offers elsewhere. Thus, you may fail to achieve your objectives if you offer them a mediocre entertainment.
If you want to stand out from your competitors, choose the correct place, facility, time, and date when entertaining clients. Should you go for an advanced level of big-heartedness, and that you aim at organizing a corporate entertainment event, then you will be displaying your company and yourself. You will put your services in a positive position with current and prospective clients. Thus, you will need to offer exceptional services, or at least subcontract the whole thing if your capabilities to hold an event of such magnitude is still wanting. You can visit this Engog to hire an entertainment specialist.
5. To have a chance for Interacting and networking
Organizing a professional entertainment event gives you an opportunity to mingle and exchange ideas with your key customers. This means you have a chance to network with several firms at the same time. They might even connect you to not only their friends but also their affiliate companies and business partners that may give you a chance to exploit new business opportunities.
If your event takes place in a shared activity, you might also meet companies that are there for similar reasons. This enables you to exchange business ideas in addition to having an insight into the strategies employed by other stronger competitors. Furthermore, you can learn how those competitors overcome their challenges. In the end, you may learn from the event more than what you hoped to gain.
6. It is possible ROI
Corporate entertainment events offer businesses opportunities for not only publicizing their services but also reaping the benefits of motivated staff. Customers are able to ask clarification questions, and the one-on-one atmosphere created is good for easy convincing of potential clients who may still be having doubts.
Furthermore, entertaining your clients together with some hardworking is a way of motivating them. Employees are crucial players in the success journey of your business. Using corporate client entertainment as a way of rewarding committed is an excellent way of showing your appreciation towards them, and that they are central to our business success.
Showing your workers that you value them is also a way of maintaining their loyalty. If they are good at what they do, and they have established a large clientele trust and following, losing them to your rival companies will have a devastating effect on your business. In addition, you have a chance to use a corporate entertainment event as an inducement to direct your devoted employees in the direction of goals for the company.
The Bottom Line
Experienced marketers agree that the cost of convincing a new client to buy a product can be as high as six times the cost of selling to a current loyal client. Thus, a small investment in the existing clientele through an entertainment event is advisable because the happy and motivated purchaser has higher chances of remaining loyal.
A simple gesture of generosity towards customers promotes a good first impression and creates a friendly atmosphere that is full of trust, understanding, and freedom to air any view. It also fosters creates and cements a strong bond with clients and makes your company stand out from its completion. To conclude, corporate entertainment is a great networking opportunity, a cheap way of motivating hardworking employees, and a chance to realize a quick return on investment.
The Evolution of Lighting Design has come a long way over the centuries, in 1807 where the Victorian lighting breakthrough first came through gas fired streetlights, transforming the London landscape and creating a much-needed boost to safety. From gas through to the very first light bulb, invented by Joseph Swan in Newcastle Upon Tyne which eventually revolutionised lighting in buildings from his very own home, through to theatres and shops. With the invention of the lightbulb, inevitably, the subsequent styling and interior design elements followed and elaborate contemporary lamp shades from companies like Tiffany were popular with the wealthier communities. Designer Lighting and modern lighting accessories had been born. The designs began to evolve and moved through the decades, including iconic desk lamps and the first-floor lamps, through to pendant lighting and modern chandeliers. Of course, the technology changed to and we saw the emergence of LED light bulbs and importantly energy saving bulbs to help the environment.
Today, there is a huge range of modern lighting accessories and designer lights to choose from and Naken Interiors are one of the UK’s premier suppliers to customers here. Sometimes the sheer volume and diverse range of choice possible now days can overwhelm, but once a theme is chosen, you are able to transform a room from the ordinary to the extra-ordinary! Lighting has such an impact on the interior design look and feel to our homes and workplaces, so it is worth investing in designs that make a statement and makes your spaces really shine.
Starting a small business can be one of the most rewarding and financially lucrative decisions you will ever make. It is no surprise then that there are over 30 million small businesses in the United States. Perhaps more impressively, nearly 50% of the American workforce are employed by small businesses.
Small businesses promote creativity, the entrepreneurial spirit, and a sense of independence that can be hard to find in a larger corporate setting. Additionally, there are a dizzying amount of different types of small businesses that can turn out to be lucrative for the owners.
Types of Small Businesses
A complete list of small business ideas would be impossible to compile because of the sheer range of possibilities. When you want to start a small business, you must think of a skill that you have that you know will be in demand. Once you have the idea, create a business plan that lays out your expenses, expected growth, and profitability.
With a good idea and a well-formed business plan, you will be well on your way to starting a successful small business. With that being said, you will still need to find funding for your new financial venture, which can be a difficult process.
Read the tips below on how to fund your small business.
Outside investment is one of the most effective ways to fund your small business. If you manage to raise money from outside investors, have faith that your business plan is well constructed and potentially profitable.
Additionally, having outside investors who own a stake in your company will minimize your risk if your business does not manage to succeed.
So, how exactly do you attract outside investment?
Firstly, remember that in order to effectively attract outside investment, you must have a solid business plan. No one will want to go into business with someone who has not done their homework. Once that is complete, there are a variety of different ways to find people willing to invest in your new company.
Outside Investor Resources
Online business communities
Friends and family
Make sure you do your research to find out which type of strategy would work best for you.
When you start a small business, it is always a good idea to start your funding journey through outside investment. However, if you can’t find enough outside investment to fully fund your small business, you can turn to a variety of loan options that will help you set up your business.
Government Small Business Loan
Small businesses are good for the American economy. As such, there are loan programs set up by the government that are designed to reward small business owners and entrepreneurs. The Small Business Administration, or SBA, is a government program that helps small business owners achieve their goals. The SBA promises lower interest rates and down payments, as well as no collateral needed for some loans.
If you don’t have a line of already established business credit, it can be difficult to receive a bank loan for your small business. However, depending on your credit, a bank might be willing to give you a personal loan that you can then use to help get your business of the ground.
A title loan is a great option if you have bad credit but are in need of cash in order to start a small business. If you own a free and clear title to a vehicle, you could qualify for a title loan.
While interest rates can be higher for a title loan, they will get you money quicker than an SBA or bank loan. Additionally, depending on the value of your car, a title loan might even be able to get you more money.
What Type of Funding is Right for You?
Starting a small business can be a daunting process. However, if you eventually find success through your small business, all the fear and sacrifices that go into building one will be worth it.
One of the most important things you need to do in order to start a small business is get enough funding.
Luckily, if you use the tips outlined above, you will be well on your way to owning your own small business.
Family owned businesses get a lot of attention
due to their values, their focus on quality, and their utmost attention on
their customers. As such, the term “family owned business” carries a sense of reliability
But as much as that term plays within the
business field, it also highlights the potential weaknesses that such an entity
could have. Since family owned businesses don’t have a multimillion-dollar
corporation working behind them, they are not on the same level of technical or
corporate infrastructure as large scale companies.
That is why a few customers tend to favor
those large corporations over small to medium businesses. They think that they
would get greater infrastructure support such as robust customer service, even
when it is not true.
Keeping this in mind, it gets more
important than ever to establish your family business as being just as much a
professional company as it is value-based entity.
That is where business cards come in.
How Can Business Cards Establish a Brand Image
Since business cards are associated with
professionalism, they have the ability to establish your brand image the moment
you share them with your customers or potential partners.
These devices tell the other party that no
matter the story behind the business, it knows its professional processes like
any other firm should.
It thus enhances the trust level of the customer
and lets them truly believe that their business and money is going into capable
Where Can You Find Business Cards?
The internet has made sure that like many
other things, the best place to buy business cards is just around the corner.
Vendors such as Basic Invite allow family businesses to design their
professional business cards in a few clicks, making the process easier than
With the ability to choose from over 180
colors for each design element of your card, you get virtually unlimited
options to represent your family business on paper. Along with that, you also
get the chance to explore additional enhancements, such as foil cards, that
could adorn your business’ name in gold, silver and rose gold designs.
That’s not all, since Basic Invite also
provides you with the option to order custom samples while buying your business cards online. This allows you to check your
customized card in all its printed glory before you go and spend a large amount
of money on a whole bunch of them. This lets you save on your budget, which
goes a long way into cost savings and efficiency for your family business.
If you like your cards and how they turn
out, then you can also utilize the same quality in different kinds of
envelopes. With over 40 different colors to choose from, you could make a whole
set of business stationery that would take your professional presentation to a
whole new level.
Basic Invite also allows you to maintain an
online address book, so you don’t have to run around finding addresses when you
have a big direct mail program coming up. This means that from business cards with logo to business envelopes with custom
addresses, you can present an image of professionalism with ease.
Basic Invite is currently offering a 15%
off discount with coupon code: 15FF51. This means that if you
wanted your business to benefit from a professional image, this would be the
time to act.
The name Helen Bonfils is not one most people recognize, but they should. Helen Bonfils was a pioneering entrepreneur from the 1930s into the 1970s. She accomplished things during her life that remain unmatched even nearly 50 years after her death.
As women continue to progress in the realm of entrepreneurship, it is important to understand how women in the past century worked tirelessly to lay the foundation for what can be done today. The life story of Helen Bonfils is part of the mission to better understand the heritage of female entrepreneurs.
Helen Bonfils: The Early Years
Helen Bonfils was the daughter of Frederick and Belle Bonfils. Frederick did many things in life, including founding the Denver Post. He had the reputation as something of a rapscallion during his life. He was said to own gambling casinos, speakeasies, and even houses of prostitution during his lifetime.
On the other hand, Helen’s mother, Belle, was a pious, devote Catholic. She was essentially the exact opposite of her husband.
Helen had one sister, May. May ended up eloping with a sheet music salesman when she was a younger women. This resulted in a rift between May the rest of the Bonfils family.
Helen Bonfils Takes the Reins of the Denver Post
Upon the death of Frederick Bonfils in the 1930s, Helen made the decision to take over the reigns of the Denver Post herself. Helen really was the first woman to publish a major daily newspaper in the United States.
Helen and her sister May would end up twice involved in lawsuits over the Denver Post. Ultimately, Helen prevailed, including when her mother Belle passed away. When Belle died, Helen received her shares of Denver Post stock. These legal machinations resulted in the two sisters never really communicating with each other again during the remained of their lives.
In addition to overseeing the Denver Post, Helen became a major philanthropist, as did her sister. For example, Helen founded the Belle Bonfils Blood Bank, which ultimately would become the largest blood bank west of the Mississippi. Although operated under a different name, the blood center is still in operation today.
Helping the poor was also a major deal with Helen. For example, when she was in her office at the Denver Post, day in and day out people in need would line up in the hallway next to her office. These people came to Helen for help, and she would.
Helen Bonfils Takes on Broadway
While running the Denver Post, Helen maintained an interest in theatre. In the late 1930s, Helen married Broadway producer George Sommes. They would remain married for about 20 years, when he passed on.
While married to George, Helen would start a production company. She ultimately became a successful Broadway producer.
She would also become a leader in the Denver theatre scene, founding the Bonfils Theatre. Ultimately, after her death, an endowment derived from Helen’s estate would build the Denver Center for the Performing Arts. Her endowment keeps the lights on at DCPA even today.
Helen Bonfils and the Making of a Wildcatter
At the age of 69, following George’s death, Helen would marry her 28-year old chauffer. Not comfortable with marrying a chauffer, Helen would set the man who became known as Tiger Mike up with his own oil company.
Tiger Mike Davis, while married to Helen, ended up having an affair with Phyllis McGuire, of the McGuire sisters musical trio. Phyllis herself was having a notorious affair with mobster Sam Giancana.
Helen would end up divorcing her second husband, about a year before she died. Tiger Mike would continue his relationship with Phyllis, remaining in her life long after the mobster fled the country and died.
Tiger Mike passed away in 2017. Phyllis McGuire survives, living in a magnificent house in Las Vegas, built with money that ultimately came from the pocket of Helen Bonfils, through Tiger Mike.
The Bonfils Girl: A Take on the Live of Helen Bonfils
In 2015, the full-length, one-woman show entitled The Bonfils Girl hit stages across the United States. The play stars veteran actor Cathy Washburn, who has been playing the role of Helen Bonfils since the play opened. The Bonfils Girl is the brainchild of Mike Broemmel, who spent nearly a decade researching the life and times of Bonfils.
The Bonfils Girl is a comedy-drama that plays homage to the life of this amazing women. Helen is a true inspiration for both women and men entrepreneurs. Her life story will remain an important tale into the future.
Jessica Kane is a professional blogger who focuses on personal finance and other money matters. She currently writes for Checkworks.com, where you can get personal checks and business checks.
The coffee shops and internet cafes of Los Angeles have become something of clichés when it comes to being populated by people working on their screenplays. The coffee shops, diners, and internet cafes of the Upper West Side have never fallen victim to being classified as one sort of cliché or another. Rather, the internet cafes and similar venues of the UWS each have their own, individual flare.
If you are a resident of the Upper West Side, or a visitor to this fine neighborhood, you may have the need for an internet café, or similar destination, to spend some time to tend to business — and to enjoy your surroundings at the same time. There are a number of destinations that are well-suited to a person who enjoys taking care of business in a comfortable setting, one that offers a selection of beverages and eats.
Irving Farm Coffee Roasters
Many locals consider Irving Farm Coffee Roasters as the location to work and enjoy beverages and eats at the same time. At any given time, if you venture into Irving Farm Coffee Roasters, you will find a multitude of people at work on their laptops, conferencing with one another, and engaged in similar pursuits.
This underscores one of the realities of Irving Farm Coffee Roasters. It nearly is always busy. There can be times when finding a place to sit can be a challenge. In this regard, more than a few people “stake out a claim” early in the morning to ensure that they have a place to work or tend to their day’s to-do list. As an aside, weekends are even busier, with a wave of people coming to Irving Farm Coffee Roasters to brunch a couple of hours away.
Irving Farm Coffee Roasters is large. Keep in mind that in addition to the seating in the front, there is another large section in the rear of the establishment.
Irving Farm Coffee Roasters
224 West 79th
Perhaps is some ways Café Lalo is the quintessential internet café. Café Lalo was featured some years ago in the Tom Hanks and Meg Ryan movie, “You’ve Got Mail.” Many folks who frequent Café Lalo, and have spent time in the City of Light, compare Café Lalo with a Parisian café.
Café Lalo is in reality a cozy place where you can tend to your affairs (or all types) online. The café offers a solid selections of beverages and eats, which nicely accompany whatever task you might have at hand that necessitates internet access.
You do need to keep in mind that Café Lalo remains fairly widely known as the “You’ve Got Mail” café. As a result, it is a popular destination for visitors to New York. As a result, the café can be quite busy with folks checking out the scene of one of their favorite flicks.
201 West 83rd
Although technically a bakery, locals flock to Orwashers and hang as if it were intended to be an internet café. Early birds typically can find a seat to claim and tend to business while enjoying the delectable offerings of Orwashers. Keep in mind that Orwashers does draw a later breakfast crowd than is the case with many other eateries on the Upper West Side.
Orwashers actually traces its origins back a century, and to the Upper East Side. In this day and age, it really has become an iconic establishment on the Upper West Side. The spot consistently garners high marks for tremendous eats and great java.
440 Amsterdam Avenue
In recent times, there really is something for everyone when it comes to eateries on the Upper West Side. This includes people looking for a spot do a bit of work, and enjoy some tasty food and beverages. Peacefood Café is a completely vegan establishment.
A notable percentage of people who work for themselves follow diets that depart from what might be called the mainstream.Peacefood Café provides a marvelous vegan menu, in a relaxed and comfortable environment.
Yes, it is possible to tend to business at Peacefood Café. But, “camping out” for a more extended period of time may not always be possible due to the seating situation at the café, coupled with its popularity.
460 Amsterdam Avenue
Federal Express Centers on the Upper West Side
The typical freelancer, or self-employed person, is likely to not only take advantage of internet cafes, but also may require the services of Federal Express. There are two Fed Ex centers on the Upper West Side:
Monday through Friday
7:30 a.m. – 9:00 p.m.
8:00 a.m. – 6:00 p.m.
12:00 p.m. – 6:00 p.m.
221 West 72nd
Open 24 hours a day, seven days a week.
Jessica Kane is a professional blogger who writes for Faxage a leading company that provides Internet fax service for individuals and businesses.
Getting together with friends, going out with family or your Friday date nights success depend on how well you’ll get serviced. These occasions may warrant you to getting a bite at Chef Kanida Chey restaurant and letting other people take care of you for awhile. Most establishments invest a lot on making sure their staff and ambiance make you want more. Ever wondered how they take the reviews and comments you leave at the end of your stay? This is what is usually supposed to happen.
Taking an example of the food industry, which is bound to deal with people everyday and get a whole lot of reviews. There is no way around this. It is assured that there will be lots of feedback from the customers. About various things including ; the food, the ambiance or even the staff serving them. In the food industry, every aspect deals with hospitality. How the customers are treated, how you get served and how clean the sitting area is.It is inevitable that there will be criticism and complaints. If the restaurant keeps the customers coming, then the compliments are an assurance. They are entitled to whatever opinion they want to have. So at the end of the day, the manager or whoever is in charge sits down and looks through all these reviews.
Accept or ignore the reviews
The managers are trained to know the fluff from the quality reviews. Some people just like to rave and rant and will complain about every little thing. Separating these reviews from those of well meaning gives the owners insight on what they really need to improve on. Sometimes whatever the review might be complaining about may be complimented in another review. In this case the manager leaves it be for awhile to see what other clients might think then decide on what change to make. They also might consult the people who were working the floor, like waitresses or salespersons, to see why a certain review was given.
Improve or Excuse the Situation
Some improvements or changes to a situation might take awhile to be cleared by the necessary protocols involved. This is where you find the managers or staff excusing whatever situation that might potentially make you uncomfortable. They’ll take a second or two to explain why the situation is still present and how they’re working to improve It in the next week or so. If most people don’t mind, then the excuse will be made a part of the establishments pitch just incase someone does mind. If the reviews were praising the good quality of the service then the establishment will aim to maintain the standards.
So as you go out and get serviced, keep in mind to give an honest review that will be a positive critic. People tend to ignore these reviews thinking that it won’t make a difference when in truth establishment owners take them very serious. If you wish to see something changed or improved don’t be afraid to say so. But also remember to give compliments where they’re due. You might just be the cause of someone getting a raise.